Business School for the Block

Systems for selling direct to your audience.

Been in business for years? Just getting started? Either way, we build your store to fit you. This site is our store. We made it with the BSchool Shopify Build, the same build we use for you. It also shows you what your store can do: sell products, tickets, memberships, meetings, and more.

EVERYTHING HERE, YOUR STORE CAN SELL: Books · Clothing · Events · Memberships · Online Meetings · And More

Clothing

What we believe

No co-sign required.

We’ve never been in the business of waiting. Not for a label, a deal, or someone with a corner office to declare us ready. Permission to build is something we give ourselves.

We bet on ourselves. We go direct.

Those beliefs came from real world reading, the books that helped us heal, think clearer, and stay disciplined.

Browse Bookstore

Start here

Every project starts with a conversation.

01

Book a free call

Pick a time and answer a few short questions about your brand.

02

Talk it through

45 minutes on where you are, where you want to go, and the offer that fits.

03

Get your agreement

Your service agreement arrives by email with your payment link.

04

Sign, pay, and we start

Work begins once your agreement is signed and payment is made.

Three ways to work with us

Custom Shopify Build

A custom Shopify system, built for you, that brings your content, events, bookings, and products together in one place. $497 one-time.

See what’s included

Site Management

Monthly store maintenance and updates after launch, so your store keeps running while you focus on your brand. $247/month.

See what’s included

The BSchool Engine

We run your whole direct-to-fan system with you: your store, your content, your campaigns, and the plan behind them. From $1,497/month.

Explore the Engine

Custom Shopify Build

Built for people who sell what they create.

Recording artists & producers · Media Brands & podcasts · Live streamers Coaches, trainers & gym owners · DJs Promoters & party brands · Comedians Poets & spoken word artists · Dance, yoga Pilates & fitness studios · Music teachers Vocal coaches & tutors · Recording studios Barbers, salons & beauty pros · Chefs Caterers & food creators · Speakers, Authors & educators · Photographers, Videographers & visual artists · Streetwear & merch brands Community organizations & local venues

Learn more

The BSchool Engine

A seven-part operating system for selling direct.

Brand, audience, products, commerce, partnerships, execution, and marketing, run with you in 3-month cycles. Ad spend is separate and paid directly by you.

Explore the Engine
  1. Brand Foundation
  2. Audience & Communication
  3. Product & Offer
  4. Commerce Infrastructure
  5. Partnerships
  6. Execution
  7. Marketing & Intelligence

Ready when you are.

Book your free discovery call, or join the list for new offers and openings.